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Librarian Design Share

inspiration for library creatives

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bookmarks

Bookmark Your Library

Today’s design is a great example of sharing basic, essential library information with a clean, attractive design. Erin McCoy, Reference and Instruction Librarian at Massasoit Community College, created this great bookmark in Canva.

The goal of the bookmark is to communicate the basics: where we are, our hours, and how to contact us. We send this to distance/online students, and hand it out when students come in to register their library card.

Does your library have a similar bookmark or giveaway? If so, consider submitting to us here at Librarian Design Share. We’d love to feature your work!

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Publicizing Social Media Accounts

Follow the Michigan Tech Archives on Social Media - bookmark side twoLike so many libraries and archives, the Michigan Technological University Archives was trying to publicize their Twitter account to their campus community. Their solution? A web advertisement on the library homepage and a great bookmark. Sawyer Newman, Communications and Research Assistant at Michigan Tech’s J. Robert Van Pelt and John & Ruanne Opie Library, created the bookmark to publicize the Archive’s new Twitter account and remind patrons of their other social media accounts.

Side one of the bookmark (above) is also a digital slide within the library and on the library’s homepage. Side two (left) includes all of the Archive’s social media accounts for the community to follow.

You can find the PDF version of this bookmark along with the original Photoshop and Illustrator files on the Librarian Design Share Google Drive.

Happy Medical Librarians Month (a little late)

October was National Medical Librarians month.  I realize that’s in the rear-view mirror now, but still wanted to share what we did to celebrate in my library this year.

I was inspired by a trip that Veronica and I took to the local Portland library while we were there for a conference.  The Multnomah County Library had a great display on their counter of colorful business cards with simple, effective icons and messages like the one below (I know, I should have collected them all!):

cardfront

I liked the idea that patrons could easily pick up the card to learn more about and learn more about the library’s services.  I wanted to implement this somehow at my own library. After brainstorming with staff, we decided to use the five weeks of October, which is National Medical Librarians Month, to celebrate our services. However, with our limited resources (read: me printing on cardstock on the staff machine and then using the paper cutter), we decided to make our takeaways just a bit bigger into the shape of bookmarks that we already are used to cutting and displaying.

Below are the five features we decided to highlight and the Publisher bookmarks (fronts on the top row and backs on the bottom) that I created:

bkmks

We were happy with the candy-colored printed bookmarks and thought that it would be really cool if these giveaways could coordinate with colors of REAL candy.  This involved a carefully planned trip to the grocery (thank goodness it was near Halloween with lots of candies to choose from), and some masterful exhibit making involving colored books, journals, and all the containers we could find in the library.  Here’s how it turned out week-by-week…please excuse the amateur photography:

Our library as a physical space:

orange

 

Our mobile resources:

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Our collections:

b1photo

Our educational offerings:

rml

Our archives:

photo purple2

 

Our patrons loved the changing displays and anticipated the colors, candies, and services they would see the next week.  Of course, more than anything, they liked the candy, but lots of good conversations were sparked in the month of October.

Do you celebrate months or certain days in your library?  We’d love to see your pics and materials if you do!  If you would like a PDF or the original Publisher document for the bookmarks, you can download them for adaption from the Librarian Design Share Google Drive.

Readers’ Advisory in Horoscope Form

Readers' Advisory Horoscopes

Our latest design comes to us from Christina Gehring, Adult and Teen Services Librarian at the Hennepin County Library in Minneapolis, Minnesota. In it, Christina proves that the long arm of readers’ advisory knows no bounds!

I know plenty of friends and patrons who regularly read their horoscopes. As I was looking at some new astrology board books one day, it occurred to me that horoscopes might be a great place to insert some library propaganda.  I have a revolving monthly display in front of the reference desk, and it took just a few hours to make these for an astrology book display.

I used the website eAstrolog to find monthly horoscopes, and took out and rewrote some predictions that I thought might lend themselves to book recommendations.  I found the images for the bookmarks by limiting a Google search with “labeled for reuse.”  My reading suggestions only point to genres, library programs, and services rather than titles to allow the reader to tailor the suggestion to their taste. Sometimes I added that they could ask their librarian for a more specific suggestion. My coworker had the great idea of adding famous literary characters and authors at the bottom, which ended up being one of the most frequently commented on aspects of the bookmarks.

The bookmarks were put out at desks at libraries across my library system, as well as shared on social media.

You can download the original Microsoft Office document with all of Christina’s literary horoscopes or contact her for greater detail about her designs.

Connecting with Freshman

iphone bookmark frontiphone bookmark back

If you’re an academic librarian, late summer is (among other things) the time for Fall Semester prep. Lindsey Gumb, Web & Digital Services Specialist at Roger Williams University Library has created these cute bookmarks to give away to freshman and new students in the fall. Here’s Lindsey in her own words:

I recently designed a “bookmark” to be passed out to incoming freshmen to promote our social media and to give them a quick “cheat sheet” link to all the ways to connect with us. We’re new to really using social media to connect with our students, so we want to make sure we promote as much as we can. This bookmark is just one way we’re doing that! It was designed using Photoshop CS5, and I have the psd files for anyone that’s interested in seeing them. I’m not a graphic designer by any means, so the design is simple, but it works for us, and I’m happy to share!

Lindsey’s bookmarks also include a great adaptation of Michael Schofield’s mobile app icon for libraries, which was featured on the blog in February. It’s nice to see designs shared here reused and adapted!

For the original Photoshop files, email Lindsey.

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