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design principles

Designing for Accessibility

As librarians and designers, our users should always be at the forefront what we create. Sometimes this means tailoring our creations to a specific audience, like students in a university setting or teens in a public library, but often our users are anyone who comes into the library space. When you create those fliers or infographics to post on your LibGuide, are you also designing for the population of users that have a vision impairment or use assistive technology? Can those users get the same information from your design as someone without a disability?

To me, that question is what is at the heart of accessibility.

I know, the A-word can be intimidating. Everyone is talking about it, and there are laws and guidelines and a lot of work goes into making something accessible and don’t we already have enough on our plates? I get it y’all, trust me. Addressing accessibility is a whole Thing, which is why Jess and I have decided to dedicate several posts specifically to the topic. Because really, accessibility* is not out of reach for any us.

It should come as no surprise that there is a panoply of online resources to help you create accessible documents and (thankfully) most of the are free! But in an effort to not overwhelm you with information, I’ll leave you with one resource that I have bookmarked and use every time I design something new: WebAIM’s Color Contrast Checker.

While all of WebAIM’s resources are great, I especially love the Color Contrast Checker because it not only tells me if the colors I’m using pass or fail Web Content Accessibility Guidelines (WCAG) standards, but it gives the ratio of how close to passing/failing I am. All you have to do is plug in a color in hexadecimal format (or hex code) for foreground and background, and voila! You have your report.

screenshot of WebAIM color contrast checker

If you don’t know the hex code for the colors you’re testing on and it’s within your browser, you can use an extension like ColorZilla to pick the color from a webpage. If it’s something you created and want to test, you can always use something like Image Color Picker to upload and grab the color.

Testing the color contrast of your text and images can help you create documents that are accessible for all sighted users, including those with vision impairments. Although it may not seem like much, it is a critical part of designing for accessibility.

Stay tuned for the next post in our Designing for Accessibility series and if you have an accessibility related topic or design you’d like to share, let us know!

 

 

*Footnote: The term accessibility can be applied to many things, but for the most part we’ll use it specifically with web and document accessibility in mind.

Good Design Doesn’t Happen Alone

 

On Saturday I gave a short talk at the ACRL Marketing Discussion Forum at ALA Midwinter. The whole presentation, as you can tell from the title slide, was about using the people and communities around you to help you create better, more engaging visual materials for library marketing and outreach efforts. It may have been cold enough in Philly to make me wish I was in Texas in July, but the conversation at our discussion was lively and warm! I had a blast. Big thanks to Katy Kelly and Jessica Hagman for inviting me to participate, and I hope y’all enjoy the slides.

This presentation was created using Photoshop. Images were saved as PNG files and layered onto a Google Slideshow. For any of the original Photoshop files, email me, Veronica.

Making Your Library Promotion Pop

We’re all working to make our designs pop as librarians, but it’s probably rare that we actually sit back to consider the principles behind the designs we are making. However, just a couple of months ago, I was asked by the Medical Library Association to present on this topic.  So, I am posting the presentation as both a review of basic design and also as an inspiration for design, because it was (by far) the hardest part of making this presentation!

When you make a PowerPoint presentation about design, you want it, uh, designed well. I’m tired of the themes that PowerPoint has to offer, so I usually design my own when I can. While I didn’t come up with the title for this presentation, I did want to play off of it. “Making your Library Promotion Pop” conjures up many themes–popcorn, pop art, popsicles…  I tried them all unsuccessfully, until I came across an unlikely inspiration saved on an older flashdrive: a New Year’s Eve party invitation that I admired some time back and planned to recreate for my own use.  The fireworks and the colors are modern, graphic, and exciting and the elements of the invitation just kind of created the theme for me.
Picture1
You never know where inspiration will strike…or pop!
If you are interested in the original PowerPoint file, contact me.

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