All libraries have rules and policies; it’s how we maintain a sort of organized chaos at our dynamic, community-serving organizations. However,¬†expressing those rules to library users can present a bit of a public relations challenge: We want to be friendly, yet firm; accommodating, but not so laissez-faire that we¬†no longer have a purpose and mission. We often communicate our library’s policies through some sort of sign or poster, but are we thinking about the tone we are setting with the design of those posters? Our message might be saying one thing, but the way it’s visually displayed and organized may be communicating a very different meaning.

Continue reading “It’s All in the Tone”