Do you have a complicated name? Do you have a common name? I bet all of us fall into one or the other category, and that’s a real issue when publishing our research over time. ORCID is here to help all of us with name issues due to marriage, preference, nationality, or maybe just because our parents thought it would be easy to name us something memorable. ORCID assigns researchers a unique identifying number that stays with them throughout their career, thus making it easier to follow the publications of Janie Ngata née Janet L. Ngata-Romero.
Medical librarians seem to be on the forefront of promoting ORCID, and Sarah Visintini, a librarian at the Berkman Library, University of Ottawa Heart Institute in Canada, made the following flyer to attract faculty and researcher attention to the service during her institution’s Research Day:
I was inspired by the University of Adelaide’s flyer design, another university’s flyer design that I can’t locate anymore, and the general promotional materials for ORCID, but thought it would be fun to add a bunch of common last names at the top in different fonts. I used Wikipedia’s “Most Common Surnames” lists for Asia, North America, South America, etc to generate the list. There were a lot to choose from so I specifically chose names that I knew were common at my institution.
I love that Sarah used the look and feel of ORCID’s brand, but personalized this flyer with names her researchers could relate to. Sarah submitted both the PDF flyer and a PowerPoint slide to our Librarian Design Share Google Drive, in case folks want to use her version or instead edit the names to better reflect their institution’s researchers.
Finally, Sarah used Google Slides to make this flyer, and if you don’t already love Google Slides, you should! Veronica and I use Google Slides almost exclusively to create our presentations, as you can collaborate across distances to make real time updates. Also, you can easily take Google Slides with you on your travels as long as you’ve got an internet connection; or, if you don’t have reliable internet, you can download the slides into PowerPoint format. It’s a beautiful thing.
Psst, interested in getting your own ORCID ID? It’s super simple, just go here.
July 8, 2017 at 6:59 pm
That’s a big reason to use ORCID! I really like how this design incorporates the ORCID branding. We also promote ORCID at UC Merced. Last year, we had door hangers made and placed them on faculty office doors. I wasn’t involved in that project, but I think our promotional video may also mention about the names. I should check.